This is one of the key tools supporting strategic decision-making regarding business development and building customer experience. Multi-channel customer service is the standard that customers expect in both B2B and B2C segments.
Our clients confirm that a 360-degree view is an essential element for effective communication with customers in both online and traditional channels.
360 degree view of the customer
According to research, the most cumbersome thing for consumers is providing the same data across different sales channels. Our experience in implementing a 360-degree view of our customers will allow your employees to quickly and efficiently access the data already collected. Increase customer satisfaction and the efficiency of your employees using the system.
When a customer enters our site, he leaves his data, and we, using it and based on his specific activity, can design further activities. A 360 view is a visualization of the database.
Each customer is treated as the center of activities related to it. Thanks to this, from the customer file we can see all processes, e.g. complaints, submitted offers, debt collections. We can select the client when adding a new process, or we can start a new process directly from the client file. Such functionality significantly facilitates and speeds up work.
Advantages of 360-degree Customer View over other solutions
All customer information is stored in one place
Quick insight into historical customer interactions
Holistic view of the customer built on information from multiple IT systems
Employees from different departments get the full picture of the customer and thus make better decisions for them
Examples of processes that can be handled with a 360-degree view of the customer
Infopanel
360 degree view of the customer
Advantages of 360-degree Customer View over other solutions
Examples of processes that can be handled with a 360-degree view of the customer